“lifestyle migration”; fetichismo comoditizado; memórias; migrantes britânicos; França rural
Abstract
The migration of British individuals in rural and coastal areas of Europe and beyond has received an outstanding attention in media, with TV programs, movies, news articles or news magazine entirely dedicated to it and with a plethoric entertainment literature of “travel writings” and memoirs. In this paper I will present a critical analysis of such a literature, which explores how it is participating to the fetishisation of lifestyle migration, producing commercial argumentation for a lifestyle change via positive narratives and depictions of the migration processes, of the French rural places and of autochthone populations, marked with the socioeconomic structural conditions of lifestyle migration.
